Social Media Video
This integrated campaign showcases unified creative assets spanning social video, targeted email, and digital display ads, all anchored by a bold visual identity. Featuring a stylized NYC skyline in navy, sunset orange, and mint green, and a powerful diverse-crowd, the campaign pairs striking imagery to mobilize voters.
It drives audiences to the official initiative of the New York City Campaign Finance Board, the independent agency ensuring that our elections are fair, inclusive, and open. By boosting participation among voters and candidates alike, the creatives reflect the diversity of New York City and amplifies the voices of its communities.
Digital Display
Email Creative
Subway Poster
