Social Media Video
Social, Email & Display w/Ai
The Setup:
Creative production often demands both speed and quality, especially for multi-platform campaigns. The goal was to rapidly concept and visualize a vibrant, inclusive city narrative while maintaining a high level of design craft and brand cohesion.
The Setup:
Creative production often demands both speed and quality, especially for multi-platform campaigns. The goal was to rapidly concept and visualize a vibrant, inclusive city narrative while maintaining a high level of design craft and brand cohesion.
The Build:
I leveraged AI to generate a multicultural, city-landmark illustration using precise prompts to achieve an authentic and inclusive visual tone. From there, I translated the concept into a refined, editorial layout—applying clear hierarchy, typography, and spacing to ensure readability and consistency across formats. The system was designed to scale seamlessly across email, display, and social.
While AI-generated characters were used for rapid prototyping, the framework allows for easy replacement with real photography in a live campaign without compromising the overall visual integrity.
I leveraged AI to generate a multicultural, city-landmark illustration using precise prompts to achieve an authentic and inclusive visual tone. From there, I translated the concept into a refined, editorial layout—applying clear hierarchy, typography, and spacing to ensure readability and consistency across formats. The system was designed to scale seamlessly across email, display, and social.
While AI-generated characters were used for rapid prototyping, the framework allows for easy replacement with real photography in a live campaign without compromising the overall visual integrity.
The Payoff:
This approach demonstrates how AI-driven workflows can dramatically accelerate concepting and production while preserving design quality. The result is a flexible, high-impact campaign system that moves from idea to market-ready execution in a fraction of the traditional timeline.
This approach demonstrates how AI-driven workflows can dramatically accelerate concepting and production while preserving design quality. The result is a flexible, high-impact campaign system that moves from idea to market-ready execution in a fraction of the traditional timeline.
Digital Display
Email Creative
Subway Poster
